What you get
Four drops a month, one every Monday. Each one is a finished piece of copy you can paste, not a strategy deck or a meeting.
Week 1
Ad copy written for your main offer, ready to paste into Meta or Google Ads Manager.
Week 2
Two weeks of social posts so you can schedule once and forget about it.
Week 3
A nurture or promotion sequence for your email list.
Week 4
A checklist for your site and one article brief for the month.
For small service businesses
The Drop is for one situation: you run a service business, an agency retainer is out of budget, and your marketing stops whenever client work picks up.
Pilates / yoga / barre
You teach most of the week and still have to keep the class schedule full. Writing Reels captions, an email sequence for a new reformer class and checking the studio's search listing all come after the teaching. The Drop hands you a month of marketing in order: ad copy for new-student offers, posts you can hand to an assistant, an email nurture for trial-pass leads and a local SEO checklist.
Single-owner clinics
Injectables, laser and weight-loss offers change every month, and each promotion needs its own ads, posts and emails. The Drop gives you ads for the monthly promotion, social posts, an email flow for new-patient consultations and a local SEO checklist for your Google Business Profile. Medical advertising rules still apply: have a qualified person check claims before you publish.
Cosmetic dental, immigration law, P&C insurance
You sell an expensive service that depends on trust, and generic copy does not sell it. The Drop is briefed on your field, your offers and your voice, so the ads and emails speak to what your clients worry about, and the SEO brief treats 'cosmetic veneers near me' and 'porcelain veneers cost' as two different searches.
Honest comparison
The Drop is not the right call for every business. Here is the same need met four ways. Freelance and agency prices vary too much to quote a figure, so ask for quotes.
| The Drop | Freelance marketer | Local agency | Doing it yourself | |
|---|---|---|---|---|
| Monthly cost | $149/mo | Quoted per month | Quoted per month, usually a retainer | $0 (in cash) |
| Cancel terms | Cancel anytime, no contract | Usually 1-month notice | Often a minimum term | N/A |
| Output cadence | 4 drops/month, every Monday | Depends on freelancer's week | Set in the contract | When you find time |
| Async / no calls | By email only | Depends on the freelancer | Usually kickoff and review calls | No calls (you're the call) |
| Quality control | Briefed once, refined per drop | Variable, person-dependent | Depends on who is assigned | Depends on your time |
If you need someone to run your ads and post to your accounts, hire a freelance marketer. If you need a month of written content for $149, that is what the Drop does.
Questions, honestly answered
If something isn't covered here, email [email protected] and we'll reply by email.
Yes. The Marketing Drop is billed month to month: cancel from your account dashboard and you won't be billed again. There is no contract, no minimum term and no cancellation fee. If you cancel mid-month you keep that month's drops.
Yes. After you subscribe you fill in a one-page brand brief (about 10 minutes): voice samples, your three best offers, your top 5 keywords, target customer, and any words/phrases to avoid. From drop #2 onward everything is written to that brief. If something lands off, you reply to the email with a one-line note and we recalibrate.
Reply to the drop email with what is wrong and we'll regenerate that week's deliverable from your feedback. If two drops in a row miss the mark, we refund that month in full.
Once, when you sign up. The brief takes about 10 minutes and asks for your business name, vertical, top offers, target customer, voice samples (paste 2 or 3 emails or posts you liked) and anything to avoid. After that the drops arrive on their own; there is no weekly brief.
The $49 first month is the sample: code FIRSTMONTH49 at checkout, all four drops at full length. If the first drop is not useful to you, reply and ask for a refund of the $49.
This is content only. We do not run your ads, post to your social accounts, manage your email platform or change your site. We hand you the assets and you (or your assistant) publish them. If you need someone to publish for you, that is a custom engagement, quoted separately.
First month
Code FIRSTMONTH49 is applied automatically at checkout. You'll have your first drop in your inbox the Monday after you sign up.
$149/mo after the first month · cancel anytime from your account